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Public Relations Option

Curriculum

The matrix below is a sample plan for all coursework required for this program.

Fall Credits
Beginning Language I 4
3
SFHS 1XXX Social Sciences/Fine Arts/Humanities/Communication Courses 1
3
SCIL 1XXX SCIENCE WITH LABORATORY 1
4
JOUR 2143 Media Writing 3
Journalism Practicum 1
Elective 2,3,5 1
Total Hours 15
Spring Credits
Beginning Language II 4
3
FAH 1XXX Fine Arts and Humanities Courses 1
3
USHG 1XXX U S HISTORY & GOVERNMENT 1
3
JOUR Elective(3000-4
000 level)
3
Journalism Practicum 1
Elective 2,3,5 4
Total Hours 17

Fall Credits
FAH 1XXX Fine Arts and Humanities Courses 1
3
JOUR 3133 Media Management and Diversity 3
JOUR 3173 Public Relations Principles 3
Journalism Practicum 1
Elective 2,3,5 6
Total Hours 16
Spring Credits
JOUR 3273 Public Relations Writing Public Relations Writing 3
Journalism Practicum 1
Approved major elective 3
Elective 2,3,5 7
Total Hours 14

Fall Credits
JOUR 4073 Graphic Communication 3
JOUR 4123 Laws of Communication6 3
Elective 2,3,5,6
10
Total Hours 16
Spring Credits
JOUR 4173 Public Relations Project 3
JOUR 4883 Mass Communication Theory 3
Elective 2,3,5,6 8
Total Hours 14

1See appropriate alternatives or substitutions in "General Education Requirements".
2Recommended PR electives: POLS 3053 Introduction to Public Administration, PSY 2023 Consumer Psychology, COMM 3073 Group Communication, COMM 4063 Organizational Communication, COMM 4173 Internship in Speech Communication, an approved marketing class.
3Recommended JOUR electives: SOC 1003 Introductory Sociology, PSY 2003 General Psychology, ECON 2003 Principles of Economics I, POLS 2003 American Government, POLS 3033 American State and Local Government, COMM 2003 Public Speaking, COMM 3003 Interpersonal Communication.
4Must be in the same language. Students may waive three hours of language requirement for every one year of language study in high school with grades of "C" or better.
5At least 40 of the total hours required for graduation must be 3000-4000 level courses.

6Seniors enrolled on Multimedia Journalism (MMJR) Accelorated Bachelor's Plus Master's Degree Programs are suggested to take the following two classes for dual credits for their Journalism BA degree as electives and Multimedia MA degree.
a. Required: JOUR 6013 Visual Storytelling - in the Fall and JOUR 6023 Video Production for New Media - in the Spring
b. Choose one of the following for Fall and one for Spring of Senior year: JOUR 5023 Social Media, JOUR 5033 Community Journalism, JOUR 5043 Journalism Ethics, JOUR 5053 Mass Communication Seminar, JOUR 5083 Internet Communication, JOUR 5113 History of American Journalism, JOUR 5123 Laws of Communication, JOUR 5163 Advanced Photography.