Campus Licensing

Strategic Marketing Affiliates

Visual Standards

Licensed University Vendors

Frequently Asked Questions

Enforcement

 

Visual Standards

Arkansas Tech University licensees are encouraged, within the stated guidelines, to be creative in the application of Arkansas Tech University trademarks. All designs are subject to approval by Strategic Marketing Affiliates and the Arkansas Tech University Licensing Coordinator prior to production.

The Academic Visual Standards Manual and Athletics Visual Standards Manual provide the Arkansas Tech University community and commercial designers with thorough explanation of the visual standards to be used for all printed, electronic, promotional and retail items.

Student organizations and University departments should consult with the Arkansas Tech University Licensing Coordinator prior to the start of design projects to determine the goal and concept of each project. All print designs must be reviewed by the Arkansas Tech University Licensing Coordinator prior to their production to ensure adherence to the University's visual standards.

Licensees should consult with Strategic Marketing Affiliates (317) 829-5690 prior to the start of design projects to determine ensure the concept of each project adheres to the University’s visual standards.

  

Academic Visual Standards Manual
Version 3 (updated 12/12/2014)

Athletics Visual Standards Manual
Version 3 (updated 12/12/2014)

Note: Due to differences in monitor color calibrations and printers, the colors you see in the PDF's below may not appear accurate. Please see the information on Arkansas Tech University identity colors in either guide for specifications.

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