2013 Traditional Marketing Campaign
Arkansas Tech University has launched its new advertising campaign aimed at sharing more about the university to high school juniors and seniors.
Launched in Fall 2013, the campaign communicates through the stories of several students attending classes at Tech and features students discussing what they have discovered since attending Arkansas Tech.
Created with the help of the Sells Agency in Little Rock, the campaign showcases Arkansas Techs strengths including its top-notch programs, state-of-the-art facilities and beautiful campus.
Tech officials say the campaign is a multi-media approach and includes: