Spring 2003, Vol. 2 No. 1

Past Issue

An Effort To Measure Value-Added In The Money And Banking Course
Gene Cole, Arkansas Tech University
Richard Smith, Arkansas Tech University

The Benefits of Higher Brand Equity
Kevin Mason, Arkansas Tech University

A Cross-Industry Analysis Of Vertical Integration Strategies:an Exploratory Study
Richard T. Mpoyi, Middle Tennessee State University

The Clientele Effect Of Spinoffs - Further Evidence From The Effective Date Of Corporate Divestitures
Srinivas Nippani, Texas A&M University - Commerce
Pu Liu, University of Arkansas
Craig Schulman, Texas A&M University